Alice X and our customers

We believe in putting our customers first and always at the very heart of everything that we do. That's why we will always go the extra mile to ensure that you are entirely satisfied with your shoes. If you need anything, just ask and we’ll see how we can help!

We offer a full no quibble return policy, just return the unworn and saleable condition shoes and we’ll replace or refund straight away, that way you have nothing to worry about when you place an order.

We would love to take you along on our journey too and we’d love to hear your thoughts on our shoes. Just drop us a line at with any suggestions or comments. Who knows...we could even create a new style if you can suggest five colours that you think that would look great together!